Chantel Zapata Pray
FMW - Thumbnail.png

Frosted Mini Wheats

Everyday Is A Big Day

FMW Hero
 
 

ROLE
UX Design, UI Design, Visual Design

YEAR
Fly, 2013

 

EVERY DAY IS A BIG DAY SWEEPSTAKES
Scholastic and Frosted Mini Wheats partnered up to further bring literacy into the homes of children creating the "Everyday is a Big Day" sweepstakes.

Every month parents were able to take on a new mission to earn free Scholastic books for their family and win valuable prizes for their school and community. The site shown here housed this sweepstakes, which ended up being one of Scholastic's most successfully performing sweepstakes.

 
 

Site user flow (view in detail).

FMW UserFlow
 
FMW_Wireframes_All-1.png
 

Homepage with the user logged out and logged in.

NoFooter_2013_08_14_Frosted_LandingPage_1.png
NoFooter_2013_08_14_Frosted_LandingPage_2.png